Benzer Ürünler

HBR's 10 Must Reads on Negotiation: HBR's 10 Must Reads Series

%0.04

D&R881.60 TL

HBR's 10 Must Reads on Communication Vol. 2: HBR's 10 Must Reads Series

D&R899.00 TL

HBR's 10 Must Reads on AI

D&R899.00 TL

HBR's 10 Must Reads on Platforms and Ecosystems

D&R899.00 TL

HBR's 10 Must Reads on Strategy Vol. 2

D&R899.00 TL

HBR's 10 Must Reads for Mid-Level Managers

D&R899.00 TL

HBR's 10 Must Reads on Change Management Vol. 2 (with bonus article Accelerate! by John P. Kotter

D&R899.00 TL

HBR's 10 Must Reads on Strategy for Healthcare (featuring articles by Michael E. Porter and Thomas H

D&R899.00 TL

Black Mountain: Quick Reads 2022

D&R175.57 TL

CK MUST CAMERA BAG

Trendyol1959.00 TL

Daha fazla

Satıcıdan aynı kategoride diğer ürünler

Don't Be Afraid - Bankruptcy is the Seed of Success

D&R226.30 TL

May Contain Lies

D&R912.00 TL

Shocks Crises and False Alarms

D&R1260.00 TL

Shimmer Don't Shake

D&R706.34 TL

How To Negotiate

D&R432.00 TL

No Rules Rules

D&R965.61 TL

Analysis Of The Structural Effects Of The 2008 Global Crisis On The Turkey Economy

D&R181.60 TL

Sell It Like Serhant

D&R528.00 TL

The Customer Always Wants Experience - Principles and Best Practices of Customer Experience Manageme

D&R147.45 TL

Corporate Sustainability in the Age of Circular Economy

D&R565.00 TL

Fooling Some of the People All of the Time A Long Short (and Now Complete) Story Updated with New

D&R720.00 TL

Ürün bilgileri

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success.This book will inspire you to: Understand your customer's buying centerIntegrate your sales and marketing operationsAssess your business cycle and its impact on your sales forceTransition away from solution salesLeverage the power of micromarketsIntroduce tiebreaker selling and consensus sellingMotivate your sales force properly This collection of articles includes 'Major Sales: Who Really Does the Buying,' by Thomas V. Bonoma; 'Ending the War Between Sales and Marketing,' by Philip Kotler, Neil Rackham, and Suj Krishnaswamy; 'Match Your Sales Force Structure to Your Business Life Cycle,' by Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer; 'The End of Solution Sales,' by Brent Adamson, Matthew Dixon, and Nicholas Toman; 'Selling into Micromarkets,' by Manish Goyal, Maryanne Q. Hancock, and Homayoun Hatami; 'Dismantling the Sales Machine,' by Brent Adamson, Matthew Dixon, and Nicholas Toman; 'Tiebreaker Selling,' by James C. Anderson, James A. Narus, and Marc Wouters; 'Making the Consensus Sale,' by Karl Schmidt, Brent Adamson, and Anna Bird; 'The Right Way to Use Compensation,' by Mark Roberge; 'How to Really Motivate Salespeople,' by Doug J. Chung; and 'Getting Beyond 'Show Me the Money, '' an interview with Andris Zoltners by Daniel McGinn.)

Fiyat Geçmişi